About LOVESKIN
LOVESKIN is a premium, New Zealand–made skincare brand grounded in the principles of Corneotherapy, an approach that focuses on protecting and restoring the skin’s outermost layer as the foundation of long-term skin health. Our oil-based, three-step rituals are designed to work in harmony with the skin’s natural barrier, using bio-compatible botanical oils to cleanse, hydrate, and nourish without disrupting its delicate balance.
Our products are thoughtfully formulated with natural ingredients, free from harsh chemicals and synthetic fillers, to work in harmony with your skin—not against it. By supporting the skin’s natural function rather than disrupting it, our range helps restore balance, strength, and vitality. The result is a healthy, radiant complexion that glows from within. Made in Aotearoa, New Zealand, with a focus on purity, simplicity, and sustainability, LOVESKIN offers everything your skin needs to thrive.
Finest Quality
Harmful ingredients don't create beautiful skin
Did you know we put approximately 515 chemicals per day into our bodies, through cosmetics and skincare? That toxic load can lead to inflammation, irriation and a range of extremely damaging health conditions. We believe you can achieve gorgeous skin without the need to expose your body to ingredients that could potentially be harmful for your health.
Exceptionally pure, all-natural, and skin-nourishing ingredients meticulously sourced from New Zealand and around the globe. Each ingredient is specifically chosen to enhance effectiveness and provide maximum benefits to your skin.
Elegance & Simplicity
A beauty routine as simple and graceful as the results it yields.
The beauty industry is overwhelmed with complex products that often overpromise and under-deliver. We wanted to create the opposite, simple elegant products that deliver unparalled results for our customers, all without the need for harsh chemicals or harmful toxic ingredients.
Our LOVESKIN Rituals don’t include a myriad products for small, specific functions, but elegant, effective, nutrient rich botanical blends for face and body. Fewer items used routinely means you cycle through fresh botanical blends, ensuring maximum bioavailability and optimum benefit to your skin.
When you simplify your skincare routine, you simplify your life, whilst also reducing impact on your pocket and the environment.
Our Story
LOVESKIN was born in 2015 from a desire to offer natural skincare that truly supports and heals the skin. Founded in New Zealand, our journey began with a simple belief: that skincare should be kind, effective, and rooted in nature. Guided by traditional botanical wisdom and modern skin science, we’ve created a gentle, holistic range that works in harmony with your skin. Every product is crafted with care to help you feel confident, radiant, and connected to your natural beauty.
The Beginning...
2005
Our founder’s journey began with her own skin struggles, where conventional skincare products left her skin feeling damaged, dry, and depleted. This inspired her to explore the power of natural botanical oils—discovering their incredible ability to nourish, heal, and restore the skin’s natural balance. Through this personal experience, she developed a deep passion for creating gentle, effective skincare that truly supports skin health from the inside out.
Rooted in Curiosity, Guided by Science
2006 - 2014
Our founder began by experimenting with her own natural, oil-based skincare formulations, driven by a desire for gentle yet effective solutions. As friends and family experienced noticeable results, her passion for skin health deepened. This journey led her to study the foundational principles of Corneotherapy — a skin-focused approach that works with the skin’s natural barrier to restore and maintain long-term health.
LOVESKIN Was Born
2015
LOVESKIN launched with our core collection of luxurious, oil-based skincare products—each designed to support and restore the skin’s natural balance. At the heart of the range is our best-selling Arohanui Facial Serum, a deeply nourishing blend of botanical oils that has quickly become a customer favourite. We also introduced the LOVESKIN Oil-Based Skincare Ritual, a revolutionary three-step routine that redefines the way we cleanse, hydrate, and protect the skin—gently and effectively, without compromise.
A Huge Milestone
2022
The LoveSkin community continued to grow as more people embraced our natural, oil-based approach to skincare. Customers experienced real results —whether addressing dryness, acne, uneven texture, or other concerns—and shared their stories with others. Reaching over 10,000 orders was a proud milestone that fueled our commitment to helping people feel confident in their own skin, while reducing their toxic load through clean, botanical formulations.
A Growing Range
2024
We proudly launched our Mārū Night Serum, a deeply restorative treatment formulated to support the skin’s natural overnight repair process. Rich in nourishing botanical oils and calming ingredients, Mārū helps to soothe inflammation, promote cell renewal, and leave the skin feeling soft, balanced, and refreshed by morning. Loved for its gentle power, it quickly became a staple in our customers' evening rituals.
A New Chapter
2025
We reached another major milestone with over 1,200 five-star reviews and even more women supported on their journey to healthier, more confident skin. Many customers have shared heartfelt stories of how LOVESKIN transformed not just their skin, but their relationship with it—helping them feel radiant, empowered, and at peace in their own skin. LOVESKIN was acquired by Just Life Group, who now proudly own the brand and are committed to elevating it to new heights—while staying true to the values and foundations that have always defined us.
Meet the team behind the vision below.
Meet The Team
At LoveSkin, our passionate team is dedicated to creating luxurious, natural oil-based skincare that nourishes your skin and supports your wellbeing. Founded in New Zealand, our small but mighty team brings together expertise in holistic beauty, botanical ingredients, and sustainable practices. We believe skincare should be a ritual of self-love, and we're here to help you feel confident in your natural glow.
Katie
General Manager
Jane
Customer Services & Dispatch Coordinator
Jasmine
Marketing Manager
Nafisha
Business Manager
Bhavna
Business Executive
Mishkhah
Marketing Executive
Li Mei
Marketing & Customer Services Co-ordinator
Maria
Customer Services Co-ordinator